Let's talk about merch for a minute (or 2)

Let me tell you a story: I was wearing this white Ketchup t-shirt last Saturday during a 5k run in the Golden Gate Park. Julian might have been the first -definitely not the last- to come and ask me how much I like Ketchup. Later on while we were getting our morning coffee at Flywheel, someone came and asked me if I was also working at Heinz. That’s when I saw his sweatshirt -Ketchup related of course- and we all had a good laugh and started talking. First question from him being: 'where did you get this?' and since it’s coming from my favorite burger spot in France, it led us to talk about Lyon, the food scene, SF and so on.

Ketchup tee gently offered -out of my loyalty- by the Smash Burger in Lyon

Costco is special

First time I heard about Costco was in 2014. I just landed in Los Angeles and settled on Venice Blvd and Walgrove Ave. A few blocks away on Washington Ave is Costco - I also discovered and became a regular at the In-N-Out on that block. I didn't fully grasp the power of Costco at first. As a european, it reminded me Metro. Metro is a food wholesaler. We go there to buy high quantity of things we know, at the best price. We needed a 'professional' card to enter the store though. We had one thanks to our society activity [organizing events and weekends]. I remember at school, it was well perceived to hold a Metro card. You could definitely leverage this.

My experience donating books

I started last summer to count my stuff. As beautifully written by Mathilde here "[...] knowing I have too much is something, knowing what is too much is something else". At that point, I was able to put an exact number: I had 187 books. It felt too much.

Right away I decided to tidy this up and started to screen them all. Few questions were in my head to help me pick up which ones to discard: (a) do I think there is a 90%+ chance I'll re-read it again in the future? (b) am I even able right now to 'sell' that book to anyone? [i.e I remember enough what this is about and/or the emotion it created in me] (c) if one of my best friend were to visit me today and ask for a book to read, would I be proud enough to recommend that one? If the answer was anything else than an easy 'yes' [to all 3 of these questions], I'd discard the book.

Result's below. I today own 86.5 books [.5 because I co-own some of them with my other half]. And yep, I also love magazines and I do plan to sort them out next [even though I bought a new one 2 days ago].

To get rid of them in an easy & efficient way, I chose to give all of them away for free. I put few pictures on our local Buy Nothing group and few days later, 3/4 of them were out of the house.

The smiles and happy faces I got from people who came to our flat to pick up the books and the few minutes discussions downstairs to share few anecdotes [if any] made the whole experience very meaningful. Overall, I felt great. Almost 3 months later, I still feel great about this but I also don't really know how I should buy and deal with books in the future.

I decided that - going forward - a book should be either a learning or an entertaining experience. Period. So I literally said goodbye to the books as a piece of decoration or furniture at home. In other words, no such room for me as Karl's one below.


Yet, when I look at this, I've to admit I find it beautiful. I wonder why. I mean, is it only because I'd truly find beautiful that mix of colorful paper? In this case, such a room becomes beautiful whatever the titles would be pile up inside. Or is it more due to what books represent in our society? Like a way to tell people 'hey look how smart/cultivated I am - I read so much' or this kinda bullshit shortcut.


Here's something Naval says at min 6 that struck me.

When people are putting a photo on Twitter or Instagram of ‘look at my pile of books that I’m reading’, it’s a show-off thing, it’s a signalling thing. The reality is I’d rather read the best 100 books over and over again until I absorb them rather than read all the books.
Now - even though I stand behind that mindset 100% I still find challenging now and then not to pile up a new book [or magazine] and to give it away as soon as I finished reading it - unless that specific title should enter my top 100 of all time. Then I wonder what that number should be. Should I hold on to 10 books at home? 20? 50? 100? Few days ago I realised how space played a huge role in this answer [in my answer at least]. If I live in a tiny house or a van, my answer will literally be different compare to a few floors mansion. That lead me to think about my kinda perfect home in terms of space. Do I really want to live in a big flat for instance? Why? To pile up more stuff at the end cause I'd need to fill up all this space? Should I intentionally dramatically limit the size of where I live [at least the indoor size let's say; outdoor would be different; I'd use a garden to play or relax; not to pile up stuff]?

Okay - I digress now. It's not about books anymore.