I read something yesterday mentioning LEGO and their exceptional rebound, 20 years after being near bankrupt when they were close to 1 billion dollars in debt. I instantly thought: they deserve their spot in the cockroaches page. Which then sent me back down the memory lane and their incredibly rich story.
Memory lane cause we spent a day at Legoland in The Hague last Xmas. The kids loved the place, obviously. Mathilde and I were disappointed but I'd say it's more because we were expected something more 'grandiose' - a la Disneyland - than just the space not being cool. It still reminded us countless hours of playing with bricks coming from our parents childhood. Our own kids are now crazy about it. I spent a few hours the other day building with them a 15-bedroom house for all their super-heroes toys.
A few month ago we spent a weekend at some very close friends house and the guy is still obsessed with LEGO. He got a whole collection of old cars, sport ones, the Millennium Falcon and other artefacts in his basement, proudly displayed next to his collection of wine. It's pretty impressive.